Twitch taking over the market after Own3d.tv
There are many different ways to make money streaming, whether it be from sponsorship’s, affiliates, or strictly the ads that you put up while streaming. Obviously the new big thing is Subscribers, but we’ll talk about that in another article! As you all know Twitch.tv is the largest and most known streaming site out there and actually put Own3d out of business. The only reason I am listing Own3d is because I am going to go over the differences in pricing, and how they pay. Sponsorship’s and affiliates are a completely different story and generally specific to the individual streaming, so instead we’ll cover advertisements.
This is what you came to find out, so we’ll start here. I am going to give you a couple different scenarios and also some general information when it comes to streaming. First, let’s start with the comparison of Twitch and Own3d. Twitch has taken over the streaming world, but I would like to talk about the difference in pay between the two sites. Own3d, before Twitch came along and destroyed them, were paying streamers 3 dollars per thousand viewers that saw ads. If you were a smaller streamer, and by smaller I mean as far as view count (less popular), and receiving a couple hundred viewers at a time, then you were getting $2.50 per thousand. Twitch on the other hand pays $2.00 per 1000 that see ads on your stream. I have to emphasis the “see ads on your stream” part and not say “viewers”, because you do not get paid for people who are not seeing ads due to ad blockers and other reasons. Now for some quick numbers; and we will use Twitch’s form of payment being that this is the site you would more than likely be using. If you have a thousand viewers watching you, and you show three ads in one hour and all thousand viewers see them, then you will make six dollars in that hour. Doesn’t seem too great… Okay, but now take someone getting around 25,000 viewers for like eight hours straight, with all of them seeing all three of their ads per hour. Per hour they are making $150. Now we’re talkin’! It gets better. In that eight hour span, they racked in $1,200. A man can dream. Let’s go to some comparisons and actual streamers making this kind of money.
We’re going to use one of the most known streamers, and a streamer that consistently has a ton of viewers every time he logs on, the General, TheOddOne. Reginald has actually come out and said that on average TheOddOne brings in around $60 per hour while he streams. Just so we’re all on the same page, that is an average, and he streams a lot, so this number can jump higher or lower at any given day and time. That being said, we’re going to stay using the average for some quick numbers. If TheOddOne was to be a full time worker, streaming being his profession and he was on 40 hour a week pay, he would be making $2,400 per week. This means he would be raking in $9,600 a month, and around $115,000 – $125,000 a year, to stream his favorite video game. And people go to college, pssh!
Let’s backtrack for a second, and I am here to let you know this doesn’t just instantly happen, and first off, you need to become a partner to even see a dime. In order to become a partner with the streaming site, you need to get a regular flow of viewers or you will not be accepted. Find out more about getting partnered here.
This is a picture from HotShotGG. This was some of the earnings him and the CLG team were bringing in when Own3d.tv was still around. It’s safe to say that some streamers still see earnings close to this. Just take a look at the picture Optic Nadeshot shared on his Twitter here.
Is this money possible for everyone?
I want to fill you in on a little secret. There are tons of streamers also making money with donations as well. Some make upwards of 25-40k dollars from certain donators. The money is there and there is enough to go around for everyone, I promise.